Tag Archive for 'kevin dugan'

Stop Pitching! How Marketers Like & Hate to Be Approached

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Photo Courtesy of freshpeel.com/2007/03/
I am really getting sick of the term “pitch”. So many times people ask me to write a pitch for a press or new release and I just cringe at the thought. It sounds so sales-y and impersonal to me. Not to mention it sounds like “bitch” and nobody [...]